Why should we partner with Point Of?
Because we’re more than designers — we’re partners in building your brand’s future. Our
holistic approach blends strategy, design, and technology under one roof, ensuring
consistency and clarity across every touchpoint. Brands like Pepsi, JBL,
and Grow trust us
to deliver work that scales and endures — a standard we bring to every collaboration.
What is Point Of’s 360° approach?
Point Of is a full-service branding and design consultancy offering end-to-end brand
solutions — from strategy and identity to campaigns, digital, print, and systems design. Our
360° process ensures your brand’s story, visuals, and performance stay unified across
platforms.
One team. One process. One vision. Infinite creative outcomes.
What industries do you work in?
We’ve partnered with brands across hospitality, lifestyle, technology, finance, real estate,
and consumer goods. Our curiosity drives us — if the challenge is meaningful and complex,
we’re interested.
What types of clients do you work with?
We work with founders, startups, enterprises, and creative teams looking for clarity and
growth. Whether you’re launching something new or reimagining what exists, we bring the same
commitment and creativity to every scale of project.
We start with discovery — understanding your goals, audience, and opportunities — before
tailoring a plan that fits your priorities. Every engagement is collaborative and
transparent, with consistent communication throughout. You’ll always know what’s happening
and why.
What’s included in your brand strategy process?
Our strategy process starts with research — diving into your market, competitors, and
customers. From there, we define positioning, architecture, and tone, followed by naming,
messaging, and identity systems. Every decision connects back to a single goal: to make your
brand distinct, consistent, and scalable.
Do you offer only logo design?
No — because a logo without context is just decoration. We design identities backed by
strategy, research, and storytelling, ensuring every element reflects your brand’s purpose
and stands the test of time.
Can you customize packages or accommodate special requests?
Absolutely. Every brand is unique — and so are your needs. Whether you’re looking for full
branding, web, marketing, print, or a mix enhanced with AI and technology systems, we tailor
every plan to your goals. Whether you need deep category expertise, a unique creative
direction, or a localized approach that speaks to your audience — we adapt with intention
and care. And if it’s beyond our in-house scope, we tap into a trusted network of creative,
tech, and research partners to ensure the same Point Of quality from start to finish.
How long does a project typically take?
Most branding or website projects span 1 to 6 months, depending on scope, complexity, and
feedback cycles. We prefer focused timelines that allow for research, collaboration, and
iteration — often creating launch-ready outcomes within 90 days. After discovery and
scoping, we share a detailed work-back schedule so you always know what’s next and when to
expect it.
What technology platforms or stacks do you use?
We’re platform-agnostic but fluent in Figma, Webflow, Framer, Shopify, GSAP, Squarespace,
and more. For automation and personalization, we integrate AI-driven systems, analytics, and
low-code solutions that optimize performance and scale with your business.
How do you stay ahead of technology and AI?
We actively integrate emerging tools like AI-assisted design, workflow automation, and data
analytics into our process. This helps us design smarter systems, not just deliverables —
keeping your brand adaptive, efficient, and future-ready.
What are your payment terms?
Projects under ₹1,00,000 are payable in full upfront. Larger projects are
split into two
installments — 50% at kickoff and 50% midway through completion. We maintain transparency
with detailed scopes and milestone-based billing.
What happens after project delivery?
We hand off all final assets in the formats you need — from editable design systems to
implementation guidelines. Need continued help? We offer retainers and ongoing support so
your brand evolves alongside your business.
Reach out with your challenges, questions, or ideas — big or small.
We’ll schedule a short consultation to understand your goals and outline next steps
together.
Start the conversation → think@wearepointof.com
